Thinking beyond the ordinary … illustrations can help make your content more engaging and memorable.
With so many photo libraries available, including some that offer free images, making a plain document or website more interesting and attractive can be a simple task.
But sometimes you need a little bit extra. Sometimes the subject needs a more creative approach. Sometimes the photos available for the subject just aren’t very interesting or don’t capture what you want. Maybe you just want to do something a bit different from everyone else.
This is where illustration can play a role. Illustration has a strong history in scientific fields such as botanical and anatomical drawing, and is still used to prepare accurate renderings of scientific subjects for reproduction in professional or popular journals, textbooks, museum exhibits, websites and other applications.
Illustration can be used for a wide range of other subjects and products.
When Beast Solutions, an energy consultancy company, was launched in 2016, they came to Biotext seeking something special. They wanted branding that would reflect their energy, and their environmental and engineering expertise, but would be different from the usual photographs of solar panels. Our illustrator developed a logo and website design using unique and original illustrations. We’re happy to say that Beast has received excellent feedback on the overall look and originality of the designs.