There are much better ways to provide the information your audience needs than creating a potential ‘dumping ground’ page on your website.
We are wired to remember images much longer than words, and this can be used to great advantage when engaging your audience.
Knowing the steps involved when redeveloping a website will help you to avoid any painful surprises about just how much work is required, and how long this will take.
Good editing isn’t so much about rules as it is about ease. The end goal is not just making your text obey conventions, but ensuring the reader finds it effortless to understand.
Making sure content is accessible is everyone’s business, and it’s not as tricky as you think.
Design is about functionality and purpose, not merely making something look attractive.
Thinking beyond the ordinary … illustrations can help make your content more engaging and memorable.
Simply providing all the details is not enough. Clear and logical information architecture for every medium helps readers to engage with content, and inspires them to keep reading.
Data visualisations pique readers’ interest and engage their visuospatial mind.