Science, clearly.
Almost every website, brochure or poster has that familiar phrase at the end: ‘For further information …’. But is more information necessarily better? ‘Information overload’ is a recognised problem in many fields, from management decision making to emergency care. In 2018, a report in the United Kingdom examined the impact of information overload on drivers.… Read more »
It may seem to be a poor business model, but at Biotext we sometimes find that we have better results when we don’t give clients what they want.
If you publish content for the web, chances are you’ve come across SEO – search engine optimisation.
Biotext is the proud developer of the Australian manual of scientific style (AMOSS), now published in partnership with Macquarie University.
AMOSS is the essential guide for anyone producing scientific or technical information. It provides practical and expert guidance to help you write, edit and present.
